The Marathi film 26 November is a powerful drama that explores constitutional rights and inspires audiences to stand up for justice. Directed by Sachin Shobha Urade and starring Aniket Vishwasrao, Jui Jawade, and Sayaji Shinde. Other cast members include Bharat Ganeshpure, Kishor Chougule, Mushtaq Khan, Vijay Patkar, Dr. Vilas Ujawane, Anjali Ujawane, and Ganesh Yadav, the movie was released in theaters on May 9, 2025. To ensure its success, a strategic marketing and promotional campaign was executed by Entity One Entertainment Solutions Pvt. Ltd., a leading film marketing and PR agency in Mumbai.
A well-crafted press release was distributed to major media outlets, newspapers, and digital platforms to create buzz before the film’s release. The press release highlighted the film’s theme, star cast, and its socially relevant message. Entity One leveraged its strong media connections to secure coverage in top Marathi and national news portals, ensuring maximum visibility.
Entity One handled the theatrical distribution of 26 November, ensuring a wide release across Maharashtra and key cities with a strong Marathi-speaking audience. The team collaborated with multiplex chains and single-screen theaters to optimize screen counts and show timings, targeting both urban and rural audiences.
• Teaser & Trailer Drops – The film’s teaser and trailer were released strategically, generating curiosity.
• Behind-the-Scenes Content – Exclusive clips featuring the director and actors were shared to engage fans.
• Hashtag Campaigns – Trending hashtags like #26NovemberMovie and #StandForYourRights amplified online discussions.
• Influencer Collaborations – Marathi influencers and celebrities promoted the film through reviews and posts.
Entity One executed a robust PR campaign designed to position the film as a major cultural talking point. The strategy centered around high-value press conferences that secured coverage across leading entertainment and mainstream media outlets, coupled with intimate media interactions that allowed journalists to engage meaningfully with the cast. To amplify reach and prestige, the team strategically onboarded influential celebrities as brand ambassadors, leveraging their star power to generate organic conversations across social and traditional media.
Multi-channel saturation buys across TV, radio, and digital to ensure 360° visibility
Daypart optimization focusing on prime entertainment hours and commute times
Programmatic digital placements targeting geo-specific moviegoing demographics